About Us

About The Sacramento Hotel Association

The Sacramento Hotel Association (SHA) is a nonprofit, professional trade organization of lodging properties representing more than 5,000 guestrooms in the greater Sacramento area. Our members represent a range of lodging properties. The association also represents allied businesses and suppliers engaged in the local hospitality industry.

The mission of the Sacramento Hotel Association is to provide the environment within which those engaged in the lodging/hospitality industry in the Sacramento region may obtain educational, informational, and networking experiences, to actively advocate the SHA position on issues, and to foster local government and community recognition of the industry as an important segment of the regional economy.

Association members have opportunities to learn about current industry trends and information, understand the importance of the hospitality industry in our community, have a collective voice in local government issues, and interact with a cross section of industry colleagues and community leaders.

Our members also strive to provide high-quality customer service to their guests 365 days a year! Suppliers and vendors are key partners in providing comfortable and memorable experiences for guests in our community. Each year at the Spring Hospitality Gala, industry and community leaders and employees honor local hospitality employers and suppliers. The evening is a memorable way of recognizing exceptional hotel employees and a key supplier.

The association also maintains close contact with industry organizations such as the California Hotel & Lodging Association, the California Lodging Industry Association, and the Visit Sacramento.

Meetings Mean Business

About the Campaign

Meetings Mean Business is an industry-wide coalition to showcase the undeniable value that business meetings, trade shows, incentive travel, exhibitions, conferences and conventions bring to people, businesses and communities. By rallying industry advocates, working with stakeholders, conducting original research, engaging with outside voices and more, the coalition brings the industry together to emphasize its importance. Comprised of over 50 members, the coalition unites the meetings industry with one strong and powerful voice.

More Information


- 2019 -

What's Up at the Sacramento County Airport System

New Offerings at SMF--Lounges, Socks, Water Bar, Art Gallery and More

February 15, 2019
Courtyard Marriott Cal Expo
11:30 am - Reception
12:00 Noon - Luncheon
12:45 pm - Presentation

Register Online

Download Registration Form

Hospitality Gala

27th Annual Hospitality Gala

An Enchanted Evening Under the Sea
Honoring those who best symbolize excellence in service

Thursday, March 7, 2019
DoubleTree by Hilton Sacramento
2001 Point West Way
6:15 - Reception
7:00 - Dinner and Awards

Register Online

Download Registration Form